COLGATE WISP — THE IN-BETWEEN CLEAN
You eat more than twice a day, so why don’t you brush your teeth more than twice a day? A Colgate Wisp is for an on-the-go cleaning in between your routine brushings.
OUT OF HOME
Most people can’t get through the day without a craving they have to satisfy. We’ve attached Colgate Wisps to the back of vending machine snacks, reminding people they can have their treat and a clean mouth, too.
Art Director: Jasmine Gainous